White cars: good, bad or ugly

Updated: 26 January 2015

Our man thinks white cars are in

Glancing through the new Merc C-class first pictures, I came across this gleaming white Sport model. Am I alone in thinking that it looks pretty damn good in white? Over here in the UK, too few cars are specced in virgin hues – buyers preferring blues and silvers that make up 43 percent of all new cars sold.

It hasn’t always been that way. White was the third most popular colour 10 years ago (after red – Britain’s favourite back in the mid 1990s) and remains popular in warmer climes around the world. If you live in desert conditions, white cars have useful climate control built in, after all.

But there’s a purity to white paint that somehow lets the design underneath speak for itself. My favourite car at last year’s Paris Motor Show amidst a sea of same-again silver models nearby? A BMW M3 CS in plain, dowdy white.

By Tim Pollard

Group digital editorial director, car news magnet, crafter of words

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