Lotus has this month launched a three-year warranty and servicing deal for all new Elise, Exige and Evora models.
The move is designed to kickstart interest in the brand, which is suffering a 9% slump in sales in 2014 year to date.
Lotus has sold just 73 cars in the United Kingdom over the first five months of the year.
Lotus three-year warranty: the small print
The new Lotus warranty is a three-year, unlimited-mileage affair and is now standard on all Lotus models.
But in addition, from 1 July to 30 September 2014 buyers can also take advantage of a three-year/27,000-mile, or 45,000km, servicing package.
The offer is available in the UK and mainland Europe and covers the cost of parts, labour and fluids according to the Lotus maintenance schedule.
The new Lotus boss: ex-PSA chief Jean-Marc Gales
Jean-Marc Gales, Lotus’s new chief executive officer and former PSA bigwig, said: ‘This is great news for all would-be sports car owners.
‘It underlines Lotus’s ongoing commitment to quality and reliability, something from which all Lotus customers can take confidence. It’s also a positive affirmation that the Lotus experience is really about pure driving enjoyment