Frank Walliser becomes Bentley CEO

Published: 29 May 2024

► Bentley names its new CEO
► Frank Walliser moves from Porsche
► Takes over from Adrian Hallmark

Bentley Motors has named its new CEO: Frank-Steffen Walliser. Walliser takes over as brand boss for the Crewe-based luxury car maker after a long stint at Porsche.

Walliser had been at Porsche since 1995, and has had a number of roles within the brand. During his tenure, he held the role of Head of Porsche Motorsport for a number of years, as well as being project lead on the hybrid-powered 918 Spyder.

‘I am approaching this job with great respect and looking forward to having a team in Crewe that has shown impressive performance over the last few years. The continuing transformation of the automotive industry will be a major task for Bentley as well, a task that I am happy to take on with the team. I am convinced Bentley will continue to set standards in the luxury segment in the future,’ says Walliser.

‘On Bentley’s ongoing path toward becoming the leading provider in the luxury segment, Frank-Steffen Walliser’s many years of experience and knowledge of the luxury segment will be invaluable,’ says Gernot Döllner, Audi group’s chairman of the board.

Walliser takes over from Adrian Hallmark, who steered Bentley through electrification, going carbon neutral and the Covid pandemic.

Frank Walliser starts his role as Bentley CEO on 1 July 2024.

By Jake Groves

CAR's deputy news editor, gamer, serial Lego-ist, lover of hot hatches

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