Georg Kacher

Georg Kacher

European editor, secrets uncoverer, futurist, first man behind any wheel

Georg Kacher is one of the foremost motoring journalists in the world and has written for CAR magazine for nearly half a century. He was hired by then-editor Mel Nichols to work for CAR in 1975 and has never looked back.

An Austrian national living in Germany, Georg’s bulging contacts book is the envy of the industry and he’s one of the best-connected motoring journos in the business, giving him unparalleled access to executives and future product strategy.

As well as being a newshound, Georg is also an experienced road tester. You name it, he’s driven it. Often full-pelt and occasionally sideways.

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